Money is the reason why economics drives media companies. This is what controls our society in which we live in and also, what allows a company to survive in this capitalist nation. Capitalism is focused on individual or corporate ownership of the means of production and every aspect of business. However, how is profit brought to the companies? The main source in which companies gain profits is from advertising in newspapers, magazines, radio and television and also direct sales from books and music. These methods are interwoven with the intelligence of an entrepreneur. They own only a share of a company at first, and then slowly buy more and more shares until finally gaining ownership of a company. After a while, their hands are immersed into multiple mass media outlets. A media mogul by the name of Rupert Murdoch, who recently just bought the wall street journal, previously owned Fox television and HarperCollins books. Murdoch is a prime example of the leaders in the world of mass communication as money drives him. He strives to have his hands in every available company, and therefore needs the profits to keep his business alive in the economy.
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