In our world, everything revolves around money and the economy. The funding for mass media companies comes from the economy. Why? The economy runs everything. If the economy is good companies are willing to take risks or try new things because the loss wont be anywhere near the potential gain. People will go out and buy these products because they also have money and will be able to afford it; with this money the company can then go advertise more and then grow. Which means they will spend more money on advertising…that is where mass media comes in. When the economy is bad companies will tend to take caution and not really try out any new ideas because they are already hurting. Even if they spend some money on advertising, people will be more reluctant to buy the products if they are also in a tight financial situation, and if the companies aren’t making any money, the media definitely isn’t making any money. In mass media, it is important to try new things, obviously the company wants to be the best there is and to become that they have to impress people. The only way they will be able to do this is if they have money to try new products or ideas and to advertise them. The media is run by money, and in return money is made through the media.
-Caty Draicchio
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