For companies in the mass media industry, economics is a huge driving force. The economy of a mass media company determines the amount of media the company produces and how much net profit it gains.
If the economy of a mass media company is thriving, then the mass media produced will be top quality. If the product is promoted right, the company will be able to make a good profit off of the media and will continue to produce mass media of the same quality. The employees of these top-grossing companies are very well paid and are able to make a living off of their job at the company.
However, if the economy of the company is unstable, then the mass media produced will not be of good quality. This type of mass media usually does not make a huge profit. Therefore, the company is always trying to meet ends to make up for the losses and in jeopardy of bankruptcy. The employees of these companies have very unstable jobs. Therefore, they may need to have other sources of income.
Since media is always changing, all mass media companies must stay up to date with the current types of media. However, this means that companies must make enough profit for this to happen. As long as the economy of the company is stable, they will be able to produce media.
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